Fenty Beauty, The Weeknd and Paramount are among the marketers testing new ways to merge virtual and physical shopping experiences and sales.

Roblox is diversifying its revenue streams into areas like real-world commerce and ads as it aims to capture 10% of the $180 ...

Roblox built its fashion audience by selling digital Gucci and Burberry bags. Now, you can buy physical clothes and beauty ...

Roblox is going to let creators sell physical items from their games. The company has been testing its tools to do so since ...

Skincare brands, including the acne brand Differin, are flocking to Roblox to reach their newest, youngest customers.

Roblox’s stock has nearly taken a round trip back to its debut price. Roblox (NYSE: RBLX) was once a hot stock. It lost its ...

As the metaverse concept evolves and ... launching Walmart Land on Roblox in 2022. The virtual world features interactive shopping experiences, social spaces, and games in an attempt to target ...

In this article, we are going to take a look at where Roblox Corporation ... entertainment, shopping—are already happening in early metaverse settings. This has sparked the development of ...