Bing is using a clever new trick to convince users into thinking that they're using Google by changing the look of the site.

Is imitation really the best form of flattery? In an effort to get more people to use Bing, Microsoft appears to be disguising its Bing searches as Google ones for any users seeking to ditch Microsoft's default for the world's most used search engine.

Microsoft faces backlash after Bing mimics Google's interface, sparking criticism from Google Chrome's security chief.