News

In an interview with WWD, the CEO said he wasn’t sweating tariffs, that both the company’s debt load and Vans would turn ...
The rise of the internet, e-commerce, social media and the rest of it brought a very particular skill set to the fore. The ...
The SR Studio x OTW by Vans Old Skool 36 and Authentic 44 are both hit with an explosion of marble print. Little territory of ...
CEO Bracken Darrell credited Vans brand president Sun Choe for increasing supply and variety in the brand’s latest products.
The iconic footwear brand Vans, renowned for its deep ties to skateboarding culture, is undergoing a major transformation in ...
To regain cultural traction, growth consultant Emiko advised that Vans needs to resist the urge to overcorrect with hype or ...
Bracken Darrell is channeling the hard lessons he learned growing up in Owensboro, Ky., to return iconic retailer VF Corporation (VFC) to its glory days. He will need all those skills, and more ...
Vans parent VF Corp (NYSE:VFC) stock gained in the premarket session on Wednesday after the company reported first-quarter ...
Bracken Darrell has been on a mission to reinvent VF Corp. since becoming president and chief executive officer in August 2023. And he’s been busy. The former Logitech chief and turnaround ...
Bracken Darrell isn’t taking any half measures at VF Corp. The still-new chief executive officer is hands-on in the effort to rejuvenate Vans, cutting costs (including the corporate jet ...
Bracken Darrell reimagined some of the world’s biggest brands. Now he has plans to do it again Six months ago, Bracken Darrell left Logitech to take over VF Corp., the sagging company behind ...
Apparel and shoe manufacturer VF Corp. surprised analysts with flat revenue and a smaller loss than expected as its continued ...