Grant Horvat now owns part of Finnish golf equipment brand Takomo and will play the company's irons, wedges, and putters.

YouTube has become a big avenue for golf fans to consume their content in recent years, and Grant Horvat is a big reason why.

Popular golf influencer, Grant Horvat, recently announced that he has joined Takomo Golf. The social media personality has also acquired some stakes in the emerging golf brand.

Tour pro Michael Kim has urged the PGA Tour to "wake up and lean way more into creative content on YouTube" after Grant Horvat reveals he's just filmed a video with Tiger Woods.

Rick Sheils, James Robinson, and others have created content about Takomo that has generated hundreds of thousands of views. That's why signing Grant Horvat makes sense. PGA Tour and LPGA Tour ...