Update: On February 7, 2025, President Trump signed an executive order that temporarily delays the cancellation of the de minimus exemption. Activists have decried Shein for years, calling out its ...

Shein’s fast fashions may not be so fast anymore under new customs restrictions from the Trump administration – and that could be an even bigger problem for the Chinese company than tariffs ...

The order throws a wrench in the business models of China-based retailers like Shein and Temu, which were previously exempt from any tariffs and customs inspections thanks to the de minimis loophole.

Reliance Retail launched the app over the weekend, Reuters reported, citing a person with direct knowledge of Reliance's launch plans. Shein has entered a long-term licensing deal with Reliance to ...