Using AI to build and support customer experiences? Beware: hallucinations don’t just mislead; they fabricate.

While Gen Z does not yet have the buying power they are poised to gain, their expectations and preferences are already having ...

MWC 2025 unveiled AI-driven networks, autonomous service agents and hyper-personalized connectivity. What does it mean for CX ...

Will the new Alexa make sense of your shopping, entertainment, and lifestyle habits to become the first useful, contextually ...

Since Musk purchased the platform in 2022 for $44 billion, X’s valuation has plunged. According to Fidelity’s valuation of ...

Personalization gets customers hooked, but cross the privacy line, and they’ll ghost your brand. Here's how to keep trust ...

Dani Olean shares how AI, streamlined checkout and personalization changed the game for Zoom’s online business.

Make your customer experience feel legendary by designing every step with anticipation, surprise and seamless service that ...

Healthcare needs change. Shifting from a system focused solely on disease treatment to one that prioritizes the whole patient ...

Economic uncertainty pressures marketing budgets. CMOs must prove ROI while adapting to inflation, changing consumer behavior ...

Synergy Marketing AI was founded by John Colvin, CEO, and Maria Wever CSO, supported by a team of experienced SaaS technology ...