News

Tim Cook’s Smart Response to Trump’s Tariffs Is a Lesson In Navigating Turbulent Circumstances
Just to recap, back in February, President Trump levied a 10 percent tariff on all Chinese imports. Then, in March, that ...
Former Cisco CEO John Chambers on tariffs: Yes, Apple can make iPhones in the US
"The answer is yes, yes, and yes," Chambers said on whether Apple CEO Tim Cook could pull off the move.
Tim Cook’s ‘Long Arc of Time’ Prepared Apple for the Trade War
Tim Cook and his adherence to the “long arc of time” won—again. The iPhone is exempt from the White House’s latest escalation ...
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Tim Cook ‘cares about nothing else’ product-wise other than beating Mark Zuckerberg to a pair of truly smart glasses
Apple and Meta have been pouring significant capital into augmented reality “smart glasses.” One source told Bloomberg that ...
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Tim Cook’s Decades-Long Bet in China Is About More Than Cheap Labor
China is crucial in Apple (AAPL) ’s global supply chain, making about 90 percent of iPhones and a significant portion of Mac ...