Unilever's former chief marketing officer Keith Weed and chief financial officer Graeme Pitkethly were interviewed on stage ...

Operational clarity isn’t a “nice to have”, it’s the only way to keep the creative engine running without breaking it - or ...

Episode one of the “Unwrap success: Your festive playbook” series asks: when should marketers start thinking about Christmas?

Sam Tatam, the global head of behavioural science at Ogilvy, has died of cancer aged 39. Get unlimited access to Campaign’s ...

The magic is in the mix: blend creativity, marketing and AI for seamless experiences at scale Adobe’s latest Digital Trends report argues that trust, automation and creativity must work in sync if ...

Dentsu is accelerating its international restructuring efforts to address these pressures, and is now targeting annual cost savings of approximately ¥52bn (£261m) by 2027, up from a previous goal of ...

Media Matters: Why magazine media works for… fashion Three junior media planners and one fashion marketer discuss their magazine media strategies.

Charity calls on brands to take action after ads found to appear next to harmful content. by Shauna Lewis ...

Charity says ads designed to encourage safer gambling habits could be 'doing more harm than good'.

Agencies need to be, not just say that they are, people businesses. by Maisie McCabe ...

Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted ...

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