The biscuit industry in India has shown dynamic advertising trends across TV and digital platforms during FY2023 and FY2024, ...

In addition to his latest role, Singh also serves as the Head of Trade Marketing for India and Business Lead for the UAE at ...

Sodhi will lead regional measurement and analytics teams, focusing on optimising Amazon media investments and driving ...

Adobe's State of AI-driven Consumer Value report highlights the rapid adoption of generative AI by Indian brands, with 66% ...

As the roles of marketing leaders evolve due to changing landscape shaped by tech and consumer expectations, they share ...

The brand has announced a new logo and brand aesthetics for its 2-wheeler and 3-wheeler portfolios, which will be rolled out ...

According to data, there was a significant rise in X Premium subscriptions during the lead-up to Christmas and Black Friday.

With Pankaj Tripathi as the ambassador, Protean eGov Technologies Limited has also released an ad film showcasing how DPI can ...

Nikhil Gupta emphasizes the importance of using storytelling and authenticity in marketing technology, highlighting how human ...

Bluesky, a competitor to X, experienced a significant slowdown in growth in December 2024 after a period of rapid expansion ...

Satya Nadella announced a $3 billion investment in India to expand AI and cloud infrastructure, launch new data centres, and ...

Palal Bhattacharjee has been appointed as the Executive Director - Marketing Sciences at PHD, following his tenure as Senior ...