Inside the £200m fake shirt industry, Manchester United protests, Arsenal's new sporting director, flag-planting in Belgium.
Liverpool’s new £300 million multi-year adidas kit deal is one of the most lucrative deals the Premier League has ever seen. The Reds and adidas have agreed a five year contract which begins ...
Liverpool’s deal with Adidas represents a major financial upgrade. The club’s current agreement with Nike provides a base fee ...
Liverpool and Adidas have collaborated during some of the club's most triumphant eras and iconic trophy wins, initially from ...
Partnership will see the sports brand becoming the club's official kit partner from the 2025/26 season onwards ...
A Historic Return to AnfieldLiverpool Football Club has officially announced a landmark partnership with Adidas, bringing the ...
Liverpool has just announced signing a multi-year kit deal with Adidas. They won't be renewing their contract with Nike. In ...
Liverpool FC has signed a new kit deal with Adidas, replacing Nike from August 2025 in a multi-year partnership.
Liverpool have confirmed they will ditch Nike and reunite with German giants Adidas again at the end of the season after ...
Liverpool’s strip will be made by Adidas after the club and the sportswear giant agreed a £60m-per-season deal.
This feels like a markedly low-stakes renewal of Manchester United vs Arsenal, with the home team diverted by Europa League ...