IPL 2025 sparked a shift in brand strategy. Experts weigh in on whether this year’s Indian Premier League media moment ...

This year's IPL began with one of the best—and probably the costliest—ads of the season. Dream11's campaign featured Aamir ...

New Delhi: The just-ended 18th season of the Indian Premier League (IPL) continued to drive growth for restaurants, ...

One of Dubai's leading real estate businesses - Danube Properties has tapped into India's cricket frenzy to introduce their ...

Every tragedy is a chance to learn. The Bengaluru stampede should serve as an eye-opener for Indian cricket fans. Euphoria ...

In a season where every brand is vying for eyeballs during the Indian Premier League, Swiss Beauty has carved out a ...

The IP and data-driven enterprise aims will focus on sports, media, entertainment, music, fashion, food and lifestyle ...

Talent managers do not expect any significant upside for Kohli, who is already the most valued celebrity. For Krunal Pandya ...

A stampede broke out during the Royal Challengers Bengaluru's (RCB) IPL 2025 victory celebrations in Bengaluru on Wednesday, June 4.

Virat Kohli’s brand has reached heights not just as a cricketer but as a cultural icon. The win is expected to trigger a ...

While it is a player's strong form that brings him in the limelight, IPL as a platform acts as a catalyst in bringing brand ...