Expect these types of deals to become the norm, too, as universities seek every competitive advantage against one another.

Tennessee made waves in the college football world on Thursday when the school announced a new deal with Adidas. The move is ...

After a decade with Nike as its apparel partner, the University of Tennessee said it's switching back to Adidas.

The Tennessee Volunteers will switch from Nike back to Adidas after roughly a decade-long partnership. We wanted to know what ...

The grumblings from around Knoxville for the past couple of months became official on Wednesday afternoon when Tennessee ...

Let's kick off a Thursday edition of 'The Joe Gaither Show on BamaCentral' with Mason Woods and Katie Windham as we discuss college athletics apparel contracts, ...

The Volunteers are switching from being a Nike school. The post More Than Jerseys: Tennessee–Adidas Deal Brings in NIL Money ...

Univ. of Tennessee athletics will switch from Nike to Adidas in 2026 as its official apparel supplier in a blockbuster ...

Tennessee and Adidas agreed to a 10-year apparel contract that starts in July 2026 as AD Danny White and the Vols ditched Nike for a new deal.

MANCHESTER UNITED continue to pursue HUGE summer transfer business to improve things at Old Trafford! The Red Devils are actively pushing for Carlos Baleba, with Brighton reportedly wanting around ...

Popular record label Def Jam co-founder Russell Simmons recently appeared in a fashion interview, the clip of which was ...

Nike alleges that Chen’s fashion company breached their agreement by failing to pay for products that the sportswear giant provided.