AI+ launches Nova 5G and Pulse smartphones in India today with 50MP cameras, 5,000mAh batteries, and prices starting at ...

Flipkart Video Shopping: While the concept of online retailers using videos to boost sales has been around for years, Flipkart hopes this strategy will give it an edge over rivals like Amazon.com ...

Myntra has introduced Glamstream, a new platform combining shoppable lifestyle content with over 4,000 episodes featuring celebrities. This initiative enhances its content-led commerce strategy ...

NEW DELHI: Flipkart India Pvt., the e-commerce giant owned by Walmart Inc., is using social videos and livestreams to convert young consumers spending a lot of time on their smartphones into loyal ...

While the concept of online retailers using videos to boost sales has been around for years, Flipkart hopes this strategy will give it an edge over rivals like Amazon.com Inc. and Reliance ...

Amazon Doubles Down on Dual Streaming Strategy in India With Prime Video and MX Player Amazon execs arrived at APOS to detail new content strategies, theatrical expansion plans, and a mobile-first ...

Netflix doesn’t just want to be part of the conversation when it comes to live sports — it wants to own it. With Christmas ...

The 3Cs of Marketing is a popular concept. In this Marketing Smarts live show, George B. Thomas and Dorien Morin-van Dam delve into the 3Cs of social media strategy.

Flipkart India Pvt., the e-commerce giant owned by Walmart Inc., is using social videos and livestreams to convert young ...

Inside Amazon’s two-platform streaming strategy in India Amazon outlines how it uses Prime Video and Amazon MX Player to address India’s diverse viewing habits, from premium cinematic ...

Amazon is playing a dual-platform game in India’s competitive streaming landscape, with Prime Video targeting subscription-ready consumers while its ad-supported Amazon MX Player courts viewers ...