Jaguar Land Rover (JLR) chief creative officer Gerry McGovern ... Luxury car manufacturer Jaguar has unveiled a new logo and branding ahead of its relaunch as an electric-only brand.

On Jaguar's side of the fence ... Jump over to the Land Rover USA website and you'll see just a small Land Rover logo towards the bottom of the main page. Defender, Discovery, and Range Rover ...

The Defender has matured into a luxe off-roader, losing some charm but gaining creature comforts. The brand is now part of Jaguar Land Rover, which is owned by Tata, a conglomerate based in India.