The rising fascination with Labubu dolls has caught peoples eye including mental health experts whore referring to it as the ...

Labubu is a stunning success and a new Chinese cultural export, but can the company repeat its feats and rival Sanrio? Pop ...

For some, the collectible plush monster elf is a soldier of capitalism. For others, she’s a stylish charm, an emotional salve ...

After a six-year absence on Amazon, sportswear giant Nike is returning to one of the biggest e-commerce platforms globally ...

Consumer-switching behavior is an ever-present danger for a business – if you don't keep your customers happy, your competitors might directly benefit. The specter of customer-switching behavior ...

This research study aims to examine the factors affecting consumer behaviour toward online purchasing during COVID-19 in Bangladesh.

The Business Dictionary defines consumer perception as a "marketing concept that encompasses a customer's impression, awareness or consciousness about a company or its offerings. Typically ...

The research illustrated that attitude plays a crucial role in investigating consumer behavior during flash sales, considering five factors including perceived usefulness, flash sales information ...

In response to the turbulent socioeconomic climate they’ve grown up in, young consumers are embracing escapist aesthetics, ...