The Labubu is the hottest accessory of the season and the craze shows no signs of slowing.

The rising fascination with Labubu dolls has caught peoples eye including mental health experts whore referring to it as the ...

Pop Mart has rewritten the rules of engagement for a new generation of Chinese consumers. It has shown that emotional ...

Usually seen hooked on designer handbags, the Labubu seems to exemplify the power of scarcity-driven hype, emotional spending and the shifting dynamics of consumer behaviour. One man, 40 years, one ...

But this is more than just a story of a cute character. The meteoric rise of Labubu signals a major shift in consumer behaviour—one that blends nostalgia, mystery, digital virality, and identity ...

But this plush doll, called Labubu, has quickly become an unlikely ... collectibles have frequently fueled one consumer fad after another. As limited supply drives up their rarity, many fans ...

But Labubu’s popularity has spiked over the past year, thanks to celebrity endorsements. Lisa, from K-pop mega group Blackpink, has frequently professed her love of the creature on social media.

I even went to a wedding last week where the bouquet toss was replaced with a Labubu toss. So, I’ve done my research on exactly what they are and how they became so popular — and whether or ...