Mashable's Shopping team has been covering Amazon Prime Day since 2018, and this year, we've got our work cut out for us. The retail giant just announced that it's extending its flagship members-only sale to four days for 2025.

Amazon Prime Day 2025 will start at 12:01 p.m. PDT on July 8 and run through 11:59 p.m. PDT on July 11. That said, there are already some early deals worth browsing if you want to get a head start on shopping.

The company, founded by billionaire Jeff Bezos, said that faster service for millions more Americans would change "daily life for rural customers."