Lifetime Takes on Bama Rush with TikTok Star Brandis Bradley Leading the Way originally appeared on Parade.

Bill Brandis and Bill Alverson are the rush coaches featured in Lifetime's new show 'A Sorority Mom’s Guide to Rush!' Speaking exclusively with PEOPLE, the pair offer up their best, albeit a little ...

Move over college football: there’s another Southern tradition making headlines, stealing screens and racking up millions of ...

A Sorority Mom's Guide to Rush premiered on August 11, 2025. Lifetime show features mother-daughter duos competing to get the latter into their choice of sorority.

Coaches Bill Alverson and Brandis Bradley guided mother-daughter duos through sorority recruitment, highlighting preparation, legacy ties, and emotional investment in securing coveted bids ...

"It's life. It's everything you do," said Alverson, a lawyer who compares rush preparation to preparing a witness for trial.

TikTok influencer with 1.2M followers takes mental health break from Bama Rush content creation, citing struggles with online ...

Rush coaches Bill Alverson and Brandis Bradley, along with University of Alabama senior Morgan Cadenhead — who went through rush twice without receiving a bid — join NewsNation as thousands of ...

Kylan Darnell became the face of Alabama rush back in 2022. But now, right in the peak of rush, the influencer has revealed ...

I have seen girls get cut from houses they want — they end up leaving to go to a different school,” said #RushTok queen Kylan ...

The new series premieres on Monday, Aug. 11. "Each hour-long episode follows two mother-daughter duos as they navigate the ...

Bama Rush has become a viral TikTok phenomenon as students like Kylan Darnell and Kaiden Kilpatrick share their sorority ...