Amazon Prime Day 2025 will start at 12:01 p.m. PDT on July 8 and run through 11:59 p.m. PDT on July 11. That said, there are already some early deals worth browsing if you want to get a head start on shopping.

In general, Prime Day is a good time to get more expensive products in any category but especially in the kitchen category. You’ll find the best deals of the year on things like blenders and coffee machines — including some of the best deals you’ll ever see on Vitamixes.

This is because Amazon Prime Day 2025 is the first big sale event for most of the new Roombas that also just came out in March (they were far too new to get any real discounts during Amazon's spring sale). And these 2025 Roombas are unlike any Roombas we've seen before.