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Looking back at Tennessee's history with Adidas from Smokey Grey to 1998 national title

Tennessee and Adidas were partners from 1995 through 2015. They are partners again with a new apparel deal starting in July 2026.

What Tennessee football coach Josh Heupel said about Vols' change to Adidas

Tennessee and Adidas are partnering on a 10-year deal staring in July 2026, which Vols football coach Josh Heupel said is a ...

Tennessee announces return to Adidas with 10-year uniform deal

Adidas and the University of Tennessee have announced a one-of-a-kind partnership. Effective July 1, 2026, Adidas will be the ...
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Adidas to Replace Nike as University of Tennessee Outfitter in Ten-Year Deal

Adidas reached an agreement to replace Nike as the athletic outfitter of the University of Tennessee, effective July 1, 2026, ...
Sports Business Journal1d

Univ. of Tennessee inks landmark NIL-powered Adidas deal

Univ. of Tennessee athletics will switch from Nike to Adidas in 2026 as its official apparel supplier in a blockbuster ...

Tennessee WR Mike Matthews Talks New Adidas Deal For the Volunteers

This article was originally published on www.si.com/college/tennessee as Tennessee WR Mike Matthews Talks New Adidas Deal For ...
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Tennessee announces return to adidas uniforms, apparel

The University of Tennessee’s 12-year relationship with Nike is set to come to an end next year. Adidas will once again ...
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Eli Drinkwitz pokes fun at major Kansas donation, Tennessee-adidas deal: ‘Lot of money out there’

Earlier this week, Kansas announced a major $300 million gift from donor David Booth. It’s believed to be one of the among ...